3545- SALES ACCOUNTS AND BUSINESS DEVELOPMENT MANAGERS

Job Title: 

SALES ACCOUNTS AND BUSINESS DEVELOPMENT MANAGERS

Alternate Titles: 

Account manager (sales),Area sales manager,Business development manager,Product development manager,Sales manager

Job Description: 

Sales accounts and business development managers plan, organise and undertake market research to meet the requirements of an organisation?s marketing and sales policies.

Education: 

Entrants to the professional qualifications of the Chartered Institute of Marketing require GCSEs/S grades, A levels/H grades, a BTEC/SQA award, an Advanced GNVQ/GSVQ Level III, a degree or equivalent qualification and/or relevant experience. NVQs/SVQs in sales and qualifications from other relevant professional bodies are available.
Refer The S/NVQ framework for more details

NS-SEC: 

The simplified NS-SEC analytic class for this code is 1.2
The simplified NS-SEC operational category for this code is 3.2
Refer The National Statistics Socio-economic Classification for more details

Tasks: 


  • liaises with other senior staff to determine the range of goods or services to be sold, contributes to the development of sales strategies and setting of sales targets;
  • discusses employer?s or client?s requirements, carries out surveys and analyses customers? reactions to product, packaging, price, etc.;
  • compiles and analyses sales figures, prepares proposals for marketing campaigns and promotional activities and undertakes market research;
  • handles customer accounts;
  • recruits and trains junior sales staff;
  • produces reports and recommendations concerning marketing and sales strategies for senior management;
  • keeps up to date with products and competitors.